Anyone who has been involved in the development of the Internet for a limited period is likely to meet the VS Developers user situation. It is an error which can often lead to costly problems on the road. What exactly is the problem? And how do you spot and solve IT-IT-derailed, before the project and make a costly mistake? Here's how …
Most developers developers was because they want to work and build cool stuff. Like everyone else, want to build things for the strengthening of their colleagues. This concern is where the problems begin. Unless you happen to an audience for very technical, do not want users to develop cool stuff. You just want to make things work and life. Suppose a developer wants to build a dashboard with current weather satellite in real-time video feeds, a form of AJAX, the latest temperature, barometric pressure, wind speed and direction, sunrise and sunset view and the flood of data. A normal user who wants to know on the other side only, and are mostly sunny and I need a jacket or an umbrella today? "
We have seen several examples of this game in public in our little blogosphere-tech bubble in the past year:
How to tell if you are in that situation? If you, the developer or someone in your team, this kind of statements, the chances are strong that you err on the
Users can not open my eyes and just read? The answer lies directly in front of them. Users have a little common sense. We can not dumbing down the world for them or the end (insert TV / film / pop culture reference for the stupid people here.) UX use the notion of experience of the user or user interface means to the user in everyday language, and every day, point would feel comfortable with it when it comes to the CEO or board of directors.
What you can do to avoid this kind of mistake to ruin your project? Here are some ideas:
At the end of the day, and all parties have to understand that to be successful for your project, it has to solve a problem of the first man. Search stroked the ego of the Director-General, the marketing department or a smart developers encouraged to feel, no real goals.
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