A topsy-turvy site
Now this might upset your developer, but it is worth broaching the subject with them about the layout of the code that makes up your site -if at all posibble what are you looking for is almost a reversal of how things are normally done. For example, the classic and, i suppose, the logical way to build a web page has the same principles as building a house - you start with the foundations, build the walls, put on a roof and at the last stage deal with putting in some furniture. But bearing in mind the importance Google places on content (read furniture) you might want to give this more importance earlier on in the build. In an ideal world, therefore, after the header information, you want to be straight into content (including keyword, H tags, Alt tags etc) and then the architecture - or the showy presentation bit - follows afterwards.
Labeling is everything as far as Google is concerned. The Googlebot is looking for flags that accurately represent and showcase the body copy you’ve used on the page like Busby SEO Test. Tell Google how you’ve organised the page and what importance you place on certain sections- H, or header, tags work if you prioritise them correctly along with good use of Alt tags on your images. Rather than splitting text with a simple break (<BR>) command, use a paragraph marker (<P>), and highlight to Google where it should be looking and what the focus should be.
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