This is a SEO article for Busby SEO Test
It’s important to buy and/or create keyword-heavy satellite websites to capitalise on what words and phrases users really type into a Google Search. let’s say, for argument’s sake, you’ve now bought and built seven domains that have all been optimised for their spesific target keywords. Now, on top of this, you’ve been applying many other ideas to your main website and three individual web pages relating to that keyword have been noticed and ranked highly by Google. Great! So what happens next? You’ll have realised by now that your homepage is not necessarily the most relevant page for every visitor and, assuming you’ve been optimising, there are specific pages on your site being returned by Google. This is the first step towards you taking over the world. You see, what you really want to be aiming for is not just to be number 1 on Google search, but to own page one:every reference, all ten natural/organic spaces and – in an ideal world – all of the sponsored listings.
Between the seven satellite sites you’ve got operating and the three specific web pages being returned when a user types in a phrase, the net result is that on the surface it appears that the user is being offered a variety of ten separate and independent websites. The truth of the matter is that you are behind all of them – it doesn’t matter which one they decide to click on; you’ve got them in your clutches. And your competitors? Well, as you know yourself, if you’re not on page 1, you’re not running.
To achieve seven or eight listings on page 1 of Google is not easy; in fact, the more competitive your industry the harder it is. Website optimisation tends to become a game between a few websites all trying to outdo each other and curry Google’s favour. You will see some movement in your rankings (both up and down) as you tweak, and as your competitors tweak their sites. This is why resting on your laurels is impossible. SEO has to be an addictive habit, you need to return to it again or someone else is going to knock you off the top spot. Having a number of sites to play with means more work, but you’ll have an unfair advantage over your competitors.